Roll no ....................
Total No. of Questions: 07]
MB-606
MBA(Sem.-3rd
& 4th )-2125
INTERNATIONAL
MARKETING
TIME: 03 Hours
Instruction to Candidates :
1)
Section – A is
Compulsory.
2)
Attempt any Four
questions form Section – B.
Section - A
1.
a. Mention
two main differences between domestic and international marketing.
b. What
is percentage of Indian exports in the international trade?
c. State
the top four export commodities (revenue-wise) of India.
d. Mention
any two tariff restrictions.
e. Name
any two trading blocks of the world.
f. Mention
any two non-tariff restrictions.
g. State
the four major highlights the latest EXIM (export and import) policy of the
Government of India.
h. What
are the main roles of WTO?
i.
What are the main
issues that should be taken care of while processing in an export order?
j.
State any two important
criteria to be considered while selecting export markets.
Section –B
2. Discuss,
in detail , the direction and composition of Indian exports.
3. What
are international marketing tactics ?
4. Discuss
the trading pattern in South Asia. To what extent the SAARC & it’s trading
block have affected and have potential to affect the trade scenario in South
Asia?
5. Elaborate
the procedure of processing and export order. Also , highlight role of export
finance in prompting international trade.
6. Discuss
the organisation and structure of export and import houses in India. What kind
of support these export and import houses are getting form the Indian
government?
7. Explain
the steps in international marketing research. Also, highlight the differences
has form domestic market research.
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