Roll No:
Total No. of Questions : 07]
BBA (Sem- 4th)
RBSEARCH
METHODOLOGY
SUBJECT CODE : BB
- 401
Paper ID : [C0218]
Time : 03 Hours
Instruction to Candidates:
1. SECTION-A is COMPULSORY consisting of TEN questions carrying TWO marks each.
2. SECTION-B contains SIX questions carrying TEN marks each and students
has to attempt any FOUR questions.
SECTION-A
l. Answer briefly :
i) Define Research Process.
ii) List various research designs.
iii) Discuss the secondary Sources
of data collection.
iv) Explain tabulation in
statistical analysis.
v) What is a rating scale?
vi) Explain the coding of data.
vii) What do you understand by a
population sample?
viii)Discuss the limitations of
business research.
ix) What do you understand by scale
construction?
x) What are the various sources of
primary data for a business project?
SECTION-B
2. Discuss the various Research Designs with examples.
3. Explain the various sampling designs and techniques.
4. List and explain the various steps in constructing a
questionnaire.
5. What are the different scaling techniques? Discuss with
examples.
6. Elaborate classification, tabulation, coding and
presentation of data in business statistics.
7. What are the various sources of data collection? Explain
with examples.
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