Research Methodology, Question Paper of BBA 4th Semester, Download Previous Years Question Paper 7

Roll No:

Total No. of Questions : 07]

BBA (Sem- 4^th)

RBSEARCH METHODOLOGY

SUBJECT CODE : BB - 401

Paper ID : A-2371

Time : 03 Hours

Instruction to Candidates:

1) Section - A is Compulsory.

2) Attempt any Four questions from Section - B.

Section - A

1.      

a.     Define Quota sampling?

b.     State any two disadvantages of method of data collection through mailed questionnaire?

c.      What do you understand by the term research design?

d.     Define ‘Ordinal Scale’ used in attitude measurement?

e.      What is unstructured questionnaire?

f.       What is editing of data?

g.     What is contained in the ‘Cover and Title Page’ of the research report?

h.     What do you mean by the term ‘sampling error?

i.       What do you mean by the term ‘non-sampling  error’?

j.       What is ‘Observation Method’ of data collection?

Section –B

2.     In the research process why is the problem definition stage probably the most important?

3.     Discuss in detail the basic issues addressed in research design?

4.     Under what circumstances you would recommend the following:

a.     Non probability sampling

b.     Probability sampling

Also comment on the  advantages of sampling over census

5.     Define secondary data. State their chief sources and point out the dangers involved in their use and the precautions necessary to use them. Illustrate with example.

6.     What do you understand by the term attitude and attitude measurement? Which types of managerial research and decision utilize attitude measurement? Explain with example.

7.     Which are the important aspects you will take into account while designing a Questionnaire for a research study.

8.     Why tabulation is considered essential in a research study? Give the characteristics of a good table.

9.     Discuss various types of research reports and how will you evaluate a research report?