Strategic Management, Question Paper of MBA 4th Semester, Download Question Paper 4

Roll No. ......................

                                                 

MBA (Sem. – 4th)

                                      

STRATEGIC MANAGEMENT

SUBJECT CODE : MB – 401 

Paper ID : [C0176]

Time : 03 Hours

Instructions to Candidates:

1) Section- A is Compulsory.

2) Attempt any Four questions from Section- B.

         

                                                Section – A

Q1)

a) What is meant by mission statement?

b) What is balanced scorecard?

c) What are critical success factors?

d) What is meant by PEST?

e) What are differentiation strategies?

f) What are focus strategies?

g) What is core competency?

h) What is meant by operational control?

i) What is strategy evaluation?

j) What is meant by synergy?

                  

                                                 Section - B

Q2) What is meant by strategic management? Explain the strategic management process.

Q3) What is meant by internal analysis? What are different techniques for conducting internal analysis?

Q4) What are corporate level strategies? Explain the various types of corporate level strategies.

Q5) What is the use of GE Nine Cell analysis? Taking example of a corporate house, apply the GE Nine Cell analysis.

Q6) What is Porter’s five forces model? Apply the five forces model to the airlines industry.

Q7) What is meant by strategy evaluation? Explain the techniques of strategy evaluation.