Roll No.
MBA
(Sern.3rd/4th)
STRATEGIC
MANAGEMENT
SUBJECT CODE : MB -
401,
Paper ID
: [CO113]
Time : 03 Hours
Instruction to
Candidates:
1) Section - A is
Compulsory.
2) Attempt any Four
questions from Section - B.
Section
- A
Q1)
a) What are the
characteristics which make a decision strategic?
b) What do you
understand by business "VISION" and "MISSON" of an organization?
c) Define hyper
competition? What impact does hyper competition has on the industry?
d) Briefly describe
Value Chain and its importance in strategic management?
e) What is a
strategic alliance? What are the reasons for a company to form a strategic alliance?
f) Differentiate
between growth through concentric and conglomerate diversification
strategies?
g) define a
strategy business unit (SBU)? What is its importance in organizational
portfolio analysis ?
h) What is a
responsibility centre in an organization? List various types of responsibility
centers of an organization?
i) What is the
relationship between corporate governance and social responsibility?
j) Define Activity
Based Costing and its importance as a control measure?
Section
- B
Q2) Explain the
strategic management process in detail? Also explain the various levels at
which strategy operates in an organization?
Q3) Explain the
Pofter's approach to industry analysis through the six forces model given by
him?
Q4) What are the
conditions, risks and benefits of following each of the following strategies.
(a) Cost Leadership. (b) Differentiation and (c) Focus strategies? Is it possible for a company to follow a cost leadership and differentiation strategy simultatreously? Why or why not?
Q5) Explain BCG
growth share matrix and GE Nine cell matrix for portfolio analysis of
organizations? Also explain the differences between them?
Q6) Describe the
various stages of corporate development with examples?
O7) Describe the
evaluation and control process of an organization? Also explain its importance?
Is evaluation and control process appropriate for an organization that emphasizes creativity. Discuss?
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